Icons

Lever icons are comprised of strokes with a colored accent fill. The icons should only be used on a white background or light grey background. Never alter the color of the icons or the style of the icons to accommodate your layout. 

Icon Examples

icon achievement
icon agenda
icon analytics
icon analytics
icon process
icon foundation
icon award
icon data viz

Color Palette

Lever icons are comprised of strokes with limited color fills as accents. The stroke should always be Lever Navy and the color fills are always Turquoise Blue. The icon should be transparent so it can be used on either a white or very light grey (Snow #F9F9F9) background.

Lever Navy (Blue 800)
#004A7F
RGB (0, 74, 127)

Turquoise Blue
#4CD4FF
RGB (76, 212, 255)

White
#FFFFFF
RGB (255, 255, 255)


Creating Standard Icons

Below are some guidelines if you need to create a logo from scratch. Please refer to the misuse guide as well for further instruction.

Icons should be built with a 3pt. stroke weight at 80×80 pixels. The stroke should scale in proportion as the icon increases or decreases in size.

Icons should have rounded corners and all strokes should have rounded ends.

Icons should stay simple and uncluttered. If necessary, small objects can take on a Lever Navy fill. Do not stroke small details.

icon usage graphic

Objects should overlap without a gap between them.

icon usage graphic

Always use Turquoise Blue #4CD4FF for the accent fill and

icon usage graphic

Always use Lever Navy #004A7F for the stroke color.

Icon Misuse

Altering the style of the icon is not allowed.

icon misuse graphic
icon misuse graphic
icon misuse graphic
icon misuse graphic
  • Do not alter the color of the accent fills or add additional colors.
  • Do not alter the color of the strokes.
  • Do not embellish the logos with drop shadows.
  • Do not use the icon on a colored background.
  • Do not reverse the icon to use on a dark background.