Basis Technologies Integrates Lever with Workday in Just 10 Weeks to Improve Pre- and Post-Hire Analytics

Basis Technologies is a digital marketing solutions company in Chicago dedicated to simplifying digital media operations. They already had a great HRIS in place for tracking post-hire metrics, but were struggling to make the hiring process itself more efficient.

Previously leveraging Workday’s ATS, the company set out to find a technology partner who could mature with their talent team by helping them better source candidates, report up to leadership, and collaborate with hiring managers as they began undergoing rapid growth.

In Lever, Basis Technologies found strong sourcing features, CRM functionality, and ease of use for hiring managers. Basis Technologies also wanted a system that could build the integration with their HRIS in house. Structured discovery and design sessions upfront allowed Lever’s implementation team to translate Basis Technologies' unique needs and quickly customize robust business workflows.

In addition to a drastically streamlined hiring process, Basis Technologies immediately began seeing benefits in the unified workflow between Lever and Workday. Data began flowing seamlessly between the two systems, leading to new strategic insights around employee retention, referrals, and more.

• Being proactive by sourcing passive talent rather than relying on applicants
• Planning ahead to gain predictability in hiring
• Getting hiring managers to fully adopt technology in the hiring process