
Refer.io
Refer.io transforms job alerts into dynamic branding tools, helping employers build a direct talent pool, engage candidates, and showcase their unique culture—all seamlessly integrated with Lever.



About Refer.io
TIRED OF RELYING ON JOB BOARDS? THERE’S A BETTER WAY.
Most employers are stuck in a cycle—relying on job boards for applicant flow and watching their job postings get lost in a sea of similar roles. Sound familiar? If your jobs are blending into the background, competing for attention alongside hundreds of other postings, the instinct might be to throw more money at job boards. But what if the problem isn’t visibility at all?
THE REAL ISSUE: WHAT SETS YOU APART?
Here’s the truth: it’s not just about getting in front of more job seekers. It’s about what you’re saying when you get there. Most job ads fail to answer one crucial question—Why should someone want to work for you? Without a clear Employer Value Proposition (EVP), your job ad is just another faceless posting. Job seekers don’t know what makes you different from your competitors, and that’s why you’re not standing out.
WHAT’S MISSING FROM YOUR JOB ADS?
Most companies are great at telling candidates what the job is, but they’re missing the opportunity to communicate who they are and why it matters. If you’re just listing responsibilities and requirements, you’re missing out on the chance to sell your company’s culture, values, and vision. Without this, job seekers see you as just another name in the crowd.
STOP RELYING ON JOB BOARDS. START BUILDING YOUR OWN AUDIENCE.
Here’s a game-changer: you already have access to a massive database of potential candidates—the ones who applied in the past but didn’t get the job. Why not keep them in the loop? Job alerts allow you to re-market jobs to these past applicants, staying top of mind when new roles open up. But there’s a catch: job alerts alone won’t cut it.
JOB ALERTS ALONE WON’T BUILD YOUR BRAND
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