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Fireside Chat Q&A: The State of Employer Branding in 2016

Kathryn Minshew
Presented by:

Kathryn Minshew

Founder & CEO, The Muse

The Muse and Amplify Talent logos employer branding

In this "fireside chat" webinar, The Muse CEO Kathryn Minshew and Amplify Talent Founder Lars Schmidt teamed up to talk everything employer branding – from its role in increasing the quality of your applicant pool, to getting the best candidates to 'Yes.'  

The highlight? A 20-minute, information-packed Q&A at the end of the session. Kathryn and Lars addressed the audience's most top-of-mind questions including:

  • How employer branding fits into the entire job search life cycle 
  • The most important employer branding metrics to track
  • How to handle employer branding between sister and parent organizations 
  • And even their opinion on Snapchat as an employer branding vehicle

Watch video highlights for free

About Kathryn

About Kathryn

Kathryn Minshew is the CEO & Founder of The Muse, a career platform used by over 50 million millennials and digital/technical candidates to advance in their careers. A WSJ and Harvard Business Review contributor, Kathryn has spoken at MIT and Harvard, and appeared on TODAY and CNN. Kathryn has been named to INC's 35 Under 35 and Forbes’ 30 Under 30 in Media. A Duke alum, Kathryn worked with the Clinton Health Access Initiative in Rwanda before founding The Muse, and was previously at McKinsey & Company. Say hi on Twitter at @KMin or @DailyMuse.